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The Ouija Board In Movies
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13 Ghosts
Columbia Pictures - July 1960

13 Ghosts
July 1960
The Fuld family worked hard with Columbia pictures to market and advertise both the Ouija board as well as the movie 13 Ghosts since the Ouija board had such a starring role in it. 13 Ghosts was released in July of 1960 and was written by Robb White and directed by William Castle. The film tells the tale of a family who inherits a haunted house from Dr. Zorba and in order to keep the house and property they must agree to live there. They find some strange books and and old Ouija board. That's when things get really interesting! Filmed in “Illusion-O” every moviegoer received a red and blue ghost viewer in which you could see the ghosts with the red part or remove them from your site with the blue part. The Fulds sold many Ouija boards thanks to this movie and received the following studio photographs from Columbia pictures for providing them with Ouija boards for the movie.

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Straight is the Way Studio Card
March 6th 1921

Straight Is The Way
March 6th 1921
“Straight is the Way” was the film adaptation of Ethel Watts Mumford's story “The Manifestation of Henry Ort.” That title was considered inappropriate for the big screen and so a new title was substituted. The new title was taken from St. Matthew's version of the Sermon on the Mount based on the straight and narrow path to righteousness. This silent comedy crook picture made its debut on March 6th 1921 and was directed by Robert G. Vignola. Frances Marion was its screenwriter and it was a Cosmopolitan Production and Paramount film. It featured Matt Moore as Cat Carter, Gladys Leslie as Dorcas, Mabel Bert as Aunt Mehitabel, George Parsons as Loot Follett, Henry Sedley as Jonathan Squoggs, Van Dyke Brooke as Constable Whipple, Emily Fitzroy as Mrs. Crabtree, and Peggy Parr as Bobby. Its runtime was roughly fifty minutes.

The story revolves around two crooks who leave New York City hoping to find easier ways to swindle money. They break into an unused section of Aunt Mehitable and niece Dorcas' house where they begin to plot their next misdeeds and adventures. The two learn that Aunt Mehitable and Dorcas are in a bind and owe loan/land shark Jonathan Squoggs five-hundred dollars on their mortgage. Aunty and Dorcas resort to selling their antique furniture and when that fails end up asking the Ouija board what to do. The Ouija board tells them a relative from the past has hidden a treasure somewhere in the house, and they begin to search for it. Cat Carter begins to fall for Dorcas and buries some of his loot for the two to find. Auntie and Dorcas find the hidden treasure and pay Mr. Squoggs what they owe. Money hungry Sqoggs isn't satisfied with the payment when he learns that they still have money left over. He breaks in to steal the rest and confronted with Cat who saves the day.

Cat and Loot reform themselves and Dorcas falls for Cat. This comedy has it all. Crooks, burglars, hidden treasure, and a love story all rolled into one! The real treasure is coming upon this picture and putting together its history.